Skip to content

  • Home
  • Portfolio
  • About
  • Blog
  • About
Categories:
  • Behind the Scenes
  • Industry News
  • Networking
  • Odds and Ends
  • Projects

Wow… Best site ever!

This has got to be the coolest site I’ve seen to date. Amazing.

See for yourself: http://www.griplimited.com/

Posted in Industry News.

No comments

By admin – October 19, 2010


ALA 2010 Survey

During a bit of down time tonight, I took the annual survey by A List Apart.

If you’ve got a few minutes to spare, you should take it too! Here’s the link:

http://alistapart.com/articles/survey2010

Posted in Behind the Scenes, Industry News.

No comments

By admin – October 19, 2010


What were they thinking? Seriously!

So Gap changed their logo… but why?

After seeing the new logo, I was floored. Really… they spent who knows how much money on their new logo and brand and all they got was something that looks like a previous toss out for the Windows logo. Come on! One blogger even wrote that the new Gap logo makes Old Navy look like a luxury brand.

It reminded me of when AT&T came out with their new logo a few years ago.

That one was poorly redesigned (not to mention the poor kerning job) but at least it looked designed, like someone had at least spent time on it. The new Gap logo looks like it was slapped together in 15 seconds with the Arial-esk typeface (another rip off) and gradient block behind.

Seriously…

Check out this online article for the full story and blogosphere reactions.

Posted in Industry News.

No comments

By admin – October 8, 2010


Being a WAHM

After being a mom for nearly 18 months and my little guy has stopped taking naps, I’ve been trying to find ways to better balance the fun mom / work mom.
I saw this article this morning and found it to be very helpful — The 10 Secrets of One Unflappable Working Mother.

Here are the 10 things she lists to help with this balancing act:
1. Do work at home; do home at work.
2. Juggle strategically.
3. Make your home office a command center.
4. Ignore the latest parental fear-mongering literature.
5. Getting out the door in the morning (without anyone is tears) is the only thing you have to achieve before 8:30am.
6. Arm yourself with secret weapons.
7. Go with your gut, and don’t second guess it later.
8. Leave your kids (and the stories about them) at home.
9. Don’t obsess over things no one will remember in five years.
10. Stop thinking of yourself as split into separate buy equal roles: mother, worker, me.

Granted, being a work at home mom (WAHM) is a bit different, but I think the principles that this article offers still apply.
You can read the full article here.

Posted in Behind the Scenes.

No comments

By admin – October 1, 2010


2010 Top 100 Global Brands

Interbrand released this year’s top 100 global brands. Their website gives a great overview of the process that determines the world’s strongest brands.

Also check out this video to see the interview with Interbrand’s Jez Frampton, one of the company’s CEOs. Coca-Cola has been ranked number one for the past decade, and Mr. Frampton explains why: “They are ruthlessly consistent in the way they deliver their brand. They are a fantastic case study about how to do it properly. ”

I was surprised that Apple wasn’t in the top 10, but they did make it to the number seventeen spot. Mr. Frampton expects their brand value to continue to grow, especially as their company expands throughout the globe.

You can read the full article online, download the PDF, or download the poster that highlights the world’s top 100 brands (page 2 is good eye candy!).

Posted in Industry News.

Tagged with 2010, branding, global brands, industry, survey.

No comments

By admin – September 17, 2010


Podcasts

This last 16 months of being a WAHM (work-at-home mom), I’ve come to love podcasts — mostly because they make the day seem not so lonely while my little guy is napping.

Here are my two favorites (FYI: You can get all the episodes on iTunes):

Freelance Radio: A podcast all about freelancing hosted by a panel of successful freelancers of all trades: designers, coders, illustrators, and writers. They’ve been able to give great advice about client relationships, business, taxes, contracts, and a whole gamut of freelance-centered stuff. Sadly, the last podcast was posted just a few weeks ago. Each episode lasts about an hour.

Stuff You Missed in History Class: I love this one. It’s interesting to learn about random stuff, and I love history. The topics range from Davy Crockett to the underground city of Beijing, and each episode runs from anywhere between three to twenty-five minutes. Another great part about this podcast is that it is still going, with new podcasts appearing nearly every week (sometimes even two or three per week!).

Posted in Behind the Scenes.

Tagged with freelancing, podcast, social media, technology.

No comments

By admin – September 4, 2010


50 Mac-centric Wallpapers

I’m always on the look out for fabulous desktop wallpapers — ones that are clean and simple.

The 50 wallpapers featured on this site take the cake!

http://mac.appstorm.net/roundups/graphics-roundups/50-mac-desktops-for-maximum-visual-goodness/

Posted in Odds and Ends.

Tagged with branding, graphics, industry, wallpapers.

No comments

By admin – August 27, 2010


Watkins Wedding Announcement

This past week, I finished the wedding invitation for my little bro-in-law and his fiancee.They turned out pretty darn good.

Watkins Wedding Announcement

Watkins Wedding Announcement

If you (or anyone you know) are getting married and looking for some killer invitations, shoot me an email!

Posted in Projects.

Tagged with announcements, branding, family, invitations, wedding.

No comments

By admin – November 17, 2009


Women & Business Conference

The Little America Hotel, in Downtown SLC, hosted the annual Women & Business Conference and Athena Awards on Tuesday, Nov. 10. I was surrounded by brilliant business women throughout the day as I attended workshops and learned how to improve myself and my business.

Matt Townsend was the opening speaker. Talk about charisma. His speech focused on the importance of every relationship having seven basic needs, and how every person needs REAL relationships: cut through the smoke and get to the fire of the issue.

The morning workshop that I attended was taught by Kimberly Kniveton, owner of Ascent Coaching & Consulting. She taught us how to make 2010 the best year ever for our businesses by following five key principles.

The afternoon workshop was focused on how to better our business through organization. This class was taught by Marie Ricks, owner of House of Order. She gave us great tips and ideas on how to better organize our offices.

Posted in Networking.

Tagged with Athena Award, business, conference, Salt Lake Chamber, Women.

No comments

By admin – November 10, 2009



Subscribe

The Scoop latest posts

About The Scoop

The Scoop gives you the 411 about the goings-on here at Idio Design.more →

Archives

  • October 2010
  • September 2010
  • August 2010
  • November 2009

Tags

2010 announcements Athena Award branding business conference family freelancing global brands graphics industry invitations podcast Salt Lake Chamber social media survey technology wallpapers wedding Women

Home   | Portfolio   | About   | Blog   | Idio Design is the online portfolio of Utah-based graphic designer Kara Watkins | © 2009 | Fine Print